Founded by a female makeup artist in New York, designed for the world—your world. We offer approachable artistry and create beauty must-haves that work hard, stay fresh, every hour of the day and look good.
Skin-first isn’t just our expertise—it’s our mission. We always begin with skin for a fresh, healthy glow, using undertone-correct shades that take the complexity out of complexion.
Essential in every way, our effortless formulas bring power and performance. It’s beauty that elevates the everyday without compromise.
