Conscious Beauty Brands to Shop this Earth Day
Happy Earth Day VANA fans! This annual event celebrates environmental protection and conservation to fight back against issues like pollution, climate change and animal endangerment. It’s a reminder for us to be more conscious in our everyday lives and make the Earth a better place to live in for all of its inhabiting species, through environmentally-friendly decisions and actions.
Skincare is undeniably a significant part of our day-to-day lives, and choosing conscious beauty brands can help contribute to the overall cause. Below are 5 K-beauty skincare brands that embody Earth-friendly practices, such as reducing their carbon footprint, waste production or educating their customers about such issues, to support environmental protection in the long term. Take a stand for the Earth you live in this Earth Day and get to know the conscious K-beauty brands by reading on.
haruharu wonder
Courtesy of Korean Skincare Brand - haruharu wonder
haruharu wonder makes clean, sustainable skincare accessible to all with its top-rated product lineup, made with premium ingredients like fermented Black Rice and Bamboo Shot Bark extract. The K-beauty label aims to integrate clean and vegan beauty into the everyday lifestyle, helping their fans make better and more straightforward choices when it comes to the skincare they depend on. Formulas aside, you’ll find their products packaged in 100% recycled, Forest Stewardship Council-certified paper printed with eco-friendly soy ink.
aromatica
Courtesy of Korean Skincare Brand - aromatica
Impressive aromatherapy-inspired collection aside, aromatica is a K-beauty brand making active strides towards preserving and restoring the Earth’s environment. In an industry where countless waste is created annually, aromatica follows a ‘zero waste’ principle consisting of the following initiatives: minimizing the usage of materials for containers, labels and packaging; adopting alternative materials to improve recycling rates; establishing a ‘package reuse’ culture with refillable products; and partnering with local government and businesses to engage in transparent PET recycling.
mixsoon
Courtesy of Korean Skincare Brand - mixsoon
K-beauty skincare brand mixsoon embraces a minimalist approach towards skincare for good reason: not only does excluding unnecessary ingredients make for more effective formulas, committing to simpler, eco-friendly packaging to make recycling easier reduces the impact on the environment. mixsoon also believes in cultivating a greener Earth and inclusive community, which they do through the creation of Soondy the polar bear mascot that contributes towards protecting endangered polar bears, as well as supporting autism awareness and empowering autistic artists through the sponsorship of the Dream Blossom academy.
Purito SEOUL
Courtesy of Korean Skincare Brand - Purito SEOUL
Fun fact: the ‘To’ within Purito comes from the Chinese word for ‘earth’ or ‘soil’, symbolizing Purito SEOUL’s commitment towards planet Earth and the community. The K-beauty label incorporates ethical and environmentally-friendly practices within their operations, including developing vegan and cruelty-free formulations, utilizing recyclable materials for their containers, and in addition to biodegradable materials for their packaging.
Benton
Courtesy of Korean Skincare Brand - Benton
Benton strives to promote clean and vegan-friendly skincare to an international audience, proving anyone anywhere can join the cause towards sustainability and protecting the environment. Their bottle pumps are made sans metal and of a single material for more convenient recycling, therefore cutting down on the production of new plastic materials. The packaging each order is shipped out in? Each box is made with Bagasse (a by-product of sugarcane harvesting) and bamboo pulp-derived Nature Pack. We also can’t overlook Benton’s contributions and donations towards community welfare that supports their local society.
Calling all VANA fans: it’s time to make better, more Earth-conscious decisions! Have a happy Earth Day and add the featured beauty bands to your cart! Make sure you’re following us on Instagram and Facebook, as well as keeping an eye on the VANA Blog, so you receive all the latest news, promos and information!
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