A minimalistic beauty at its core, Pyunkang Yul is a cruelty-free, clean Korean beauty brand dedicated to achieving the optimal ratio to nurture healthy skin with only the necessary ingredients. Established in 2016 by Pyunkang Korean Medicine Hospital where atopic skin disorders are treated, Pyunkang Yul inherits a 45-year-old beauty philosophy to help consumers achieve holistic body wellness and healthy skin through the original, oriental medicinal recipe. Excluding fragrance and color from all its skincare formulas, Pyunkang Yul believes in simplicity and only uses safe ingredients to unlock your skin's natural, intrinsic ability to shine and glow. The Korean brand helps the skin develop its own strength to restore skin's healthy state with a wide range of effective skincare products, such as the brand's bestselling Moisture Ampoule and Moisture Cream from its basic line, as well as the ATO Cream, Cleanser, and Lotion from its ATO line which caters to sensitive skin.