In this day and age, beauty lovers and consumers are savvy: with so many product offerings and formulas being tossed their way, they have to be extremely selective with what they let into their routines. Unique formulas and outstanding skin results aside, one factor that really catches the eye is innovative packaging that not only looks good, but also enhances the performance of the product. Good packaging will keep your formula safe and stable while making the product easier to use; innovative packaging goes above and beyond to meet needs you never even knew you had. Below, we explore a lineup of beauty products from medicube, Rejuran and more with innovative packaging that help them stand out from the crowd–keep scrolling to learn more.


No. 1

medicube - PDRN Pink One Day Serum

medicube - PDRN Pink One Day Serum

Courtesy of Korean Skincare Brand - medicube

In an ingenious move, the medicube PDRN Pink One Day Serum takes inspiration from eye care and is housed in air-tight single-use eye drop containers. This serum is packed with high-purity Salmon PDRN designed to rapidly brighten, hydrate and firm the skin, and keeping each dose individual maintains its freshness and stability to make every application pack the intended punch.


No. 2

I DEW CARE - Tap Secret Mattifying Dry Shampoo Powder

I DEW CARE - Tap Secret Mattifying Dry Shampoo Powder

Courtesy of Korean Skincare Brand - I DEW CARE

The sponge applicator of the I DEW CARE Tap Secret Mattifying Dry Shampoo Powder lets you get up close to the roots, depositing dry shampoo exactly where you need it to go. The compact container is easy to take on-the-go or travelling, absorbing oil and adding volume back to the hair with just a couple of taps. Plus, we love how you can refill the product once you’ve finished it up, earning you environmental points.


No. 3

Rejuran - Dual Effect Ampoule

Rejuran - Dual Effect Ampoule

Courtesy of Korean Skincare Brand - Rejuran

It’s not every day you can be so accurate with your skincare as to use a syringe for application, but the Rejuran Dual Effect Ampoule incorporates this tool into the bottle’s design to dispense just the right amount of the potent c-PDRN® and Ceramide NP-enriched ampoule. Every drop counts towards restoring the complexion, smoothing fine lines and enhancing your glow, so it’s a good thing you can control how much you’re using with ease.


No. 4

HEVEBLUE - Black Yuja Bean Lifting Auto Eye Cream

HEVEBLUE - Black Yuja Bean Lifting Auto Eye Cream

Courtesy of Korean Skincare Brand - HEVEBLUE

Every aspect of the HEVEBLUE Black Yuja Bean Lifting Auto Eye Cream is intended to smooth our fine lines and wrinkles, from the moisturizing Soybean and Peptide-spiked cream formula to the cooling metal applicator that gently massages areas of concern for enhanced absorption. The bonus perk? It automatically vibrates once it touches skin so you can further enjoy a moment of rest and relaxation as you complete your daily routine.


No. 5

SUNGBOON EDITOR - Silk Peptide Intensive Lifting Ampoule

SUNGBOON EDITOR - Silk Peptide Intensive Lifting Ampoule

Courtesy of Korean Skincare Brand - SUNGBOON EDITOR

SUNGBOON EDITOR touts the Silk Peptide Intensive Lifting Ampoule as the ultimate noninvasive Botox replacement, with a syringe applicator that stays true to the theme. A blend of Silk Peptide threads, Collagen and Volufiline makes up this lifting booster that promises to reduce deep-set wrinkles and restore a glass skin glow. Use the syringe to dispense the rich ampoule and seal off its bottle until your next dose.


No. 6

Judydoll - 3D Curling Eyelash Iron Mascara Curly

Judydoll - 3D Curling Eyelash Iron Mascara Curly

Courtesy of Chinese Makeup Brand - Judydoll

The VANA Award-winning Judydoll 3D Curling Eyelash Iron Mascara Curly brings a unique iron rod wand to the table: it’s thin enough to catch every single lash, including those at the very corner of the eyes, and lifts them to hold a curl all day long. As it combs through the lashes, the applicator ensures they’re fanned out without clumping together, and the mascara formula is distributed evenly.


No. 7

CKD - Retino Collagen Guasha Neck Cream

CKD - Retino Collagen Guasha Neck Cream

Courtesy of Korean Skincare Brand - CKD

Why fuss with extra steps in your routine when one product does the job? The CKD Retino Collagen Guasha Neck Cream has a built-in steel guasha applicator that immediately lets you roll and massage the cream into the skin as you squeeze it out. Perks of this innovative packaging include easing stiff neck and shoulder muscles while promoting blood circulation to help your body relax.


No. 8

AXIS-Y - Vegan Collagen Eye Serum

AXIS-Y - Vegan Collagen Eye Serum

Courtesy of Korean Skincare Brand - AXIS-Y

If you’re constantly plagued with puffy undereyes and dark circles, the AXIS-Y Vegan Collagen Eye Serum will change your life. This gel serum contains Collagen and 5 types of Peptide to soothe and nourish fatigued panda eyes, and its CoolTouch rollerball applicator is the cherry on top that provides 360° care so you both look and feel refreshed. Goodbye dark circles and fine lines, hello awakened appearance.


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