When it comes to beauty, there is the perspective that more expensive products = higher quality; today we’re here to break down that misconception. While there are products that indeed undergo rigorous product development or are formulated with expensive ingredients, many are priced up due to other costs like marketing or packaging.

From K-beauty we see that it is absolutely possible to deliver maximum results at minimal cost. Maybe the Black Friday-Christmas period has left your wallet feeling a little lighter (honestly, same), or you’re looking for top-shelf quality on a budget. Either way, we’re sharing the K-beauty dupes for bestselling high-end brands Tatcha, Glow Recipe, NARS and more, that are sure to knock your socks off with their quality, performance, and of course, unbeatable prices. Ready your cart now because you’ll definitely want to shop these picks, and read on.


Liquid Lipstick Swap

The HG: NARS' Air Matte Lip Color in Shag

The Dupe: peripera's Ink The Velvet in 17 Rosy Nude

peripera Ink The Velvet 17 Rosy Nude

Courtesy of Korean Makeup Brand - peripera

NARS dropped their Air Matte Lip Color formula way-back-when and fans went crazy over the shade Shag, quickly clearing the shelves in every store and retailer. We found a K-beauty dupe that holds equal, if not higher, cult status: the peripera Ink The Velvet in 17 Rosy Nude. Described as a neutral rose nude that suits all skin tones, its weightless formula provides high intensity pigment that applies smoothly and fills in the lines of your lips, leaving a comfortable velvet-matte finish. Did we mention our peripera dupe is less than half the price of NARS’ lippie?


Rice Moisturizer Swap

The HG: Tatcha's The Dewy Skin Cream

The Dupe: Haruharu WONDER's Black Rice Hyaluronic Cream Unscented

Haruharu WONDER Black Rice Hyaluronic Cream Unscented

Courtesy of Korean Skincare Brand - Haruharu WONDER

Tatcha’s packaging is admittedly top-tier, but if you’re seeking the benefits of their The Dewy Skin Cream while saving some coin, the Haruharu WONDER Black Rice Hyaluronic Cream Unscented is just the thing you need. Just like Tatcha’s moisturizer, our fan-fave K-beauty dupe features Rice and Ginseng Root extracts to improve skin tone, texture, as well as the skin barrier for retaining moisture. Safflower and Evening Primrose oils ensure the skin is fully nourished, and its fragrance-free formula is ideal for all skin types, especially those with sensitive skin.


Mascara Swap

The HG: Lancome’s Lash Idole Lash-Lifting Mascara

The Dupe: CLIO's Kill Lash Superproof Mascara in 01 Long Curling

CLIO Kill Lash Superproof Mascara

Courtesy of Korean Makeup Brand - CLIO

Flirty, flared lashes don’t have to break the bank. Lancome’s Lash Idole Lash-Lifting Mascara checks all the boxes in terms of length, volume, and curl, comparable to the CLIO Kill Lash Superproof Mascara in 01 Long Curling that comes in at a fraction of the price. It’s the go-to formula for falsies-esque lashes, thanks to a wax component that holds curls and resists clumping. Waterproof and sweat-proof, it lifts lashes to incredible heights and can be built up for immense volume.


Hyaluronic Acid Serum Swap

The HG: Paula's Choice Hyaluronic Acid Booster

The Dupe: Torriden's DIVE-IN Low Molecule Hyaluronic Acid Serum

Torriden DIVE-IN Low Molecule Hyaluronic Acid Serum

Courtesy of Korean Skincare Brand - Torriden

Winter calls for everything moisturizing and hydration-elevating, putting Hyaluronic Acid under the spotlight. The Paula’s Choice Hyaluronic Acid Booster is a popular option on the market, but not the most accessible. Enter: the Torriden DIVE-IN Low Molecule Hyaluronic Acid Serum. This underrated serum from one of Korea’s rapidly-growing skincare brands includes Hyaluronic Acid, Sodium Hyaluronate, Panthenol, and Ceramide NP to maintain a quenched, bouncy complexion and strong skin barrier. Relieve dryness at every layer of the skin with this dupe that you can snag at half off of the high-end brand.


Mask Swap

The HG: Summer Fridays' Jet Lag Mask

The Dupe: Dear, Klairs' Freshly Juiced Vitamin E Mask

Dear, Klairs Freshly Juiced Vitamin E Mask

Courtesy of Korean Skincare Brand - Dear, Klairs

Summer Friday’s Jet Lag Mask is a social media fave for its skin-quenching nourishment and iconic blue packaging. Take the packaging out of the equation and you practically have the Dear, Klairs Freshly Juiced Vitamin E Mask on your hands. An almost identical mask, it contains Niacinamide, Hyaluronic Acid, and Vitamin E to revive skin firmness and glow. Aside from saving more than 50%, you can use Dear, Klairs’ offering 3 ways: as a wash-off mask, sleeping mask, or moisturizer.


Lip Tint Swap

The HG: YSL Beauty's Vinyl Cream Lip Stain in 407

The Dupe: Romand's Juicy Lasting Tint in #28 Bare Fig

Romand Juicy Lasting Tint

Courtesy of Korean Makeup Brand - Romand

An astoundingly similar shade to the YSL Beauty Vinyl Cream Lip Stain in 407, the Romand Juicy Lasting Tint in #28 Bare Fig is your way to glassy, fruity-fresh lips at an affordable price point. This vibrant lip tint formula boasts versatile pigmentation for creating both bold and delicate lip looks, complete with a coat of non-sticky, syrupy shine. A cool mauve, Romand’s tint will set you back a whopping $33 less than YSL’s offering.


Vitamin C Serum Swap

The HG: Glow Recipe's Guava Vitamin C Dark Spot Serum

The Dupe: SKIN&LAB's Vitamin C Brightening Serum

SKIN&LAB Vitamin C Brightening Serum

Courtesy of Korean Skincare Brand - SKIN&LAB

We get it, a $45 price tag can be a little hard to stomach for a skincare product that has a limited lifespan. In place of the Glow Recipe Guava Vitamin C Dark Spot Serum, swap in the SKIN&LAB Vitamin C Brightening Serum. This dupe is just as effective as the former, as they both contain Vitamin C, Vitamin E, and Hyaluronic Acid to amp up the skin’s brightness while providing potent antioxidant protection. Wave goodbye to dullness, dark spots and hello to major savings.


Lipstick Swap

The HG: MAC's Matte Lipstick in Marrakesh

The Dupe: 3CE's Mood Recipe Matte Lip Color in #909 Smoked Rose

3CE Mood Recipe Matte Lip Color

Courtesy of Korean Makeup Brand - 3CE

MAC’s Marrakesh Matte Lipstick is a longtime bestseller from the brand, and here to deliver that gorgeous deep brick hue at a wallet-friendly price is the 3CE Mood Recipe Matte Lip Color in #909 Smoked Rose. With one swipe, this lipstick offers rich pigmentation in a primer-like matte formula that glides effortlessly onto the lips. It’s creamy enough for all-day comfortable wear, but won’t smudge, feather, or flake, which is essential when rocking this double-take-worthy shade.


Bakuchiol Moisturizer Swap

The HG: The Outset's Restorative Niacinamide Night Cream

The Dupe: I DEW CARE's Power Plug Firming Bakuchiol Night Cream

I DEW CARE Power Plug Firming Bakuchiol Night Cream

Courtesy of Korean Skincare Brand - I DEW CARE

Desire the smoothing rejuvenation of The Outset’s Restorative Niacinamide Night Cream without dropping the big bucks? The I DEW CARE Power Plug Firming Bakuchiol Night Cream is a worthy substitute. Both moisturizers contain brightening Niacinamide and skin-plumping Bakuchiol - Retinol’s plant-derived sister suitable for sensitive skin - for banishing dullness and refining the complexion. I DEW CARE’s dupe promises supple skin with improved elasticity, and our Stylevana Family can definitely back these claims.


Eye Cream Swap

The HG: Glow Recipe's Guava Eye Cream

The Dupe: Goodal's Green Tangerine Vita C Dark Circle Eye Cream

Goodal Green Tangerine Vita C Dark Circle Eye Cream

Courtesy of Korean Skincare Brand - Goodal

A relatively new product to the scene, the Glow Recipe Guava Eye Cream is a little hard to find dupes for, but we went above and beyond to find you one - a more inexpensive one, no less - in the Goodal Green Tangerine Vita C Dark Circle Eye Cream. Vitamin C, Caffeine, and Niacinamide come together to form the ultimate dark circle and puffiness buster, with the rich cream also targeting fine lines and wrinkles and boosting skin elasticity. With so many strengths under its belt, it’s no wonder our Stylevana Influencer Carmen Rosado Solis (@Marinarosadobeauty) touts this as one of her skincare staples for the wintertime.


You can’t deny: K-beauty is here to take over your skincare and makeup routines one wallet-friendly dupe at a time! Follow us on Instagram and Facebook, as well as keep an eye on the VANA Blog, to make sure you receive all the latest news, promos, information, and groundbreaking dupes!