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We’re fast approaching 2023 and there’s so much to look forward to in the new year! For us at the Stylevana HQ, we’re eyeing our favorite K-beauty brands and the new drops we can expect to spice up our routines. Be it our tried-and-trues or the new brands on the scene, these are the ones you need to keep in your sights and add to your roster. Keep scrolling to discover our forecast for the brands to look forward to in 2023!
Courtesy of Korean Skincare Brand - MARY&MAY
We’re calling it: MARY&MAY is sure to shine in 2023. They are dedicated to providing clean beauty essentials that are cruelty-free, free of harmful ingredients, and address specific skin concerns, for their users to tailor a routine just right for their needs. MARY&MAY’s current lineup is split into 4 main categories that address hydration, brightening, antioxidant protection, and acne care.
2023 Outlook: January 2023 will bring a plethora of exciting updates within MARY&MAY’s SPF category. Get ready to overhaul your sunscreen collection for the brand’s new offerings, including sun cream, cushion and stick - you won’t have an excuse for not wearing your sunscreen!
Courtesy of Korean Skincare Brand - SOMEBYMI
SOME BY MI is a skincare community favorite for their 30 Days Miracle and Yuja Niacin lines that treat acne concerns and dullness, respectively. The brand focuses on combining elements found in nature with self-developed technology to find the most effective skincare solutions. Our Stylevana Family can’t give them enough 5 stars for the amazing skin transformations they’ve experienced.
2023 Outlook: Retinol is slated to be a popular ingredient again in 2023 as more people learn about it (read our guide here!), and SOME MY BI will be at the forefront of Retinol skincare with their new Retinol Intense collection. They’ve given us a sneak peek with the Miracle Holiday Retinol Intense Set, and we can’t wait to see what else is in store.
Courtesy of Korean Skincare Brand - numbuzin
This buzzy new brand to Stylevana has already amassed an impressive following for their numbered skincare offerings that correspond to steps of the routine. They’re one of our under-the-radar brands that have some of the most exciting skincare right now for boosting glow and maintaining supple skin, including the No.3 Super Glowing Essence Toner and No.9 Secret Firming Serum.
2023 Outlook: The brand has yet to release updates on a collection expansion, but we’re patiently waiting for exciting newness to be released. For now, we’re continuing to enjoy their personalized skincare solutions that shine in our collections and keep our skin beaming.
Courtesy of Korean Skincare Brand - VT Cosmetics
Initially founded as an oral care company in 2010, VT has since grown from their origins to deliver makeup and skincare. They’ve made waves with their Cica, Super Hyalon, and Propolis collections that have become skincare staples for skincare beginners and pros alike. VT is notable for their effective formulas, trendsetting leadership within the skincare industry, as well as infusing their brand with artistic and cultural inspiration.
2023 Outlook: VT is striving towards further expanding their beloved Cica collection, delving into new ingredient combinations and Centella Asiatica-based skincare. Friends with sensitive skin, you’ll want to keep an eye on VT for your upcoming skincare essentials to combat harsh winter weather.
Courtesy of Korean Skincare Brand - Dr.Ceuracle
Lab research is at the heart of Dr.Ceuracle’s philosophy, driving the motivation to cure skin troubles. They utilize research and testing in the development of their lineup, as they believe being guided by technological data will yield the best results. Just as a dermatologist treats your skin concerns, Dr.Ceuracle provides professional solutions for the everyday.
2023 Outlook: Another brand staying mum about their next steps, we can only anticipate what they will launch in the coming year. Given the success of their Vegan Kombucha Tea line and the oh-so-merry additions presented in their Vegan Kombucha Tea Holiday Set, will we see a further line expansion? Stay tuned!
Courtesy of Korean Skincare Brand - Haruharu WONDER
When you hear the words ‘Black Rice’, what do you think of? For us, we’re automatically reminded of Haruharu WONDER. One of the best-kept secrets of Korean beauty, the label stands out as the wise and easy choice of the skincare landscape. They pride themselves on their freshly blended formulas that are free of harmful chemicals and promote better, sustainable skin solutions. It’s a staple brand in our repertoire that has rightfully won spots in our VANA Awards for the best K-beauty skincare.
2023 Outlook: Haruharu WONDER has already given us a sneak peek into their coming releases with the Black Rice Bakuchiol Eye Cream, and in 2023 we can expect more Bakuchiol goodies coming our way. Read up on the benefits of this powerhouse ingredient here to get prepared for your next top-shelf faves.
We hope you've taken notes because you're in for a real treat in 2023! Make sure you’re following us on Instagram and Facebook, as well as keeping an eye on the VANA Blog, to make sure you receive all the latest news, promos and information!
