We at Stylevana are always excited about new makeup trends that arise each season, and winter 2022 is proving to be the most exciting season yet. From the TikTok-famous “I’m Cold” flush to jaw-dropping eye looks, we’re ever-so-ready to try these looks out and flaunt them at our festivities this holiday period.

Today we’re going in-depth into our 4 top makeup trends of the season, breaking down our inspiration, the makeup techniques to know, plus the products and shades you can use to achieve the looks. Keep scrolling for your ultimate masterclass on this season’s hottest trends, and stay tuned til the end for an exclusive surprise!

No. 1

"I'm Cold" Makeup

Courtesy of @isabellrrose

Open TikTok or Instagram and the first thing you’ll see is the “I’m Cold” makeup trend made popular by TikToker Zoe Kim Kenealy. This trend emulates the look of being out in the cold, complete with paled matte skin, rosy cheeks, and the slightest hint of sparkle inspired by snowy icicles. Think soft scarves, fuzzy earmuffs, and aprés-ski-chic.

Courtesy of Korean Makeup Brand - Kaja

Step 1: Mattify your base with the Kaja Joystick in 01 Bonus Banana. This weightless, ultra-fine powder softly reflects light for a luminous matte finish. It sinks into the skin without cakiness, and smooths over fine lines and texture.

Courtesy of Korean Makeup Brand - 3CE

Step 2: Now for the fun part: copious amounts of blush! Apply the 3CE Mood Recipe Face Blush in Mono Pink generously on the cheeks and, for the ultimate flushed look, on the tip of the nose. The blush placement gives the impression of having come back indoors from being out in the snow and screams of coziness.

Courtesy of Korean Makeup Brand - Twinkle Pop

Step 3: Using the Twinkle Pop Glittering Eye Stick in #11 Glit Me, swipe this frosty light nude over the eyelids and the lower inner third of the eye for a look that’s positively angelic. This creamy shadow stick comes packed with glitters that shine at all angles, minus the dreaded fallout. Waterproof and sweat-proof, it’s a must-have for your makeup bag this festive season.

Courtesy of Korean Makeup Brand - peripera

Step 4: A feature of this trend is matching the lips to the cheeks for a monochromatic moment. To complement the rosy-cheeked aesthetic, finish off the look with the peripera Ink Mood Matte Tint in 03 Oatmeal Rose. This blurred-matte lip tint has a blendable formula to easily create gradient lips that are mask-proof and comfortable to wear throughout the day.

No. 2

Marinated Makeup

Courtesy of @allanface

The newest show Wednesday has been reigning supreme on Netflix this season, and we can’t get enough from the titular Wednesday Adams. From her spooky-chic monochromatic outfits to her gothcore dance moves, our protagonist’s unique style has made waves across audiences. The girl of the moment herself, Jenna Ortega, has been spotted sporting grunge-y looks for press activities, giving way to the marinated makeup trend that embodies lived-in looks of deep cool tones.

Courtesy of Korean Makeup Brand - Etude House

Step 1: Chisel out the cheekbones with the Etude House Contour Powder. This powder duo comes in 2 tones to customize the ideal contour shade for your skin type, as well as for creating depth across different parts of the face. Jenna’s cheekbone contour is strong but precise; her makeup is as formidable as her acting.

Courtesy of Japanese Makeup Brand - ISEHAN

Step 2: In line with the fierce vibe is smudged black eye makeup, which the ISEHAN Kiss Me Heroine Make Long Stay Sharp Gel Liner in 01 Black will help you achieve. This gel liner applies smoothly to the skin but doesn’t budge once set, holding out against water, sweat and oil. Define the upper and lower lash lines and water lines with the gel, smudging it before it dries for an easy, blown-out look.

Courtesy of Korean Makeup Brand - Romand

Step 3: Thicken the lashes with the Romand Han All Fix Mascara in V01 Volume Black. This mascara comes with a slim flat brush to create volume right at the root of the lashes without clumpiness. Its formula holds a curl all day, and is also sweat- and waterproof.

Courtesy of Korean Makeup Brand - peripera

Step 4: Since the eyes are bringing all the drama, the lips are kept soft and neutral. Enter the Peripera Ink The Velvet in 29 Cocoa Nude, a muted cool nude in the fan-fave velvet matte formula. Dab this on the lips and use a finger to blend it out to create a sheer wash of color.

No. 3

Glazed Skin

Courtesy of @amandakhamkaew

Glass skin, mochi skin, jello skin… we’re constantly seeing this trend being revived and we’re not mad about it - healthy skin is always in! This winter brings the rise of glazed skin, which denotes plumped, supple and dewy skin in its finest form. A consistent skincare routine plays a huge part in maintaining healthy skin, but achieving glazed skin also has certain makeup techniques involved.

Courtesy of Korean Makeup Brand - Touch in SOL

Step 1: It was NikkieTutorials who first said “not to prime is a crime”, and we’re in full agreement. To create a clean and smooth blank canvas, apply a layer of the Touch in SOL No Poreblem Priming Water. Twin to the famed No Poreblem Primer, this hydrating version is formulated with Bulgarian Damask Rose oil and Rose water to lock in moisture and amp up the skin’s glow.

Courtesy of Korean Makeup Brand - MISSHA

Step 2: To even the skin tone, the MISSHA M Perfect Cover BB Cream is the way to go. This BB cream has become a global phenomenon for its natural radiant finish, perfecting coverage, and lightweight wear. Hyaluronic Acid and Ceramide in its formula add a touch of skincare benefits to this base product, and it offers SPF42 PA+++ protection for extra sun defense.

Courtesy of Korean Makeup Brand - Etude House

Step 3: Create fluffy but defined brows with the Etude House Bare Edge Slim Brow. The hexagon-shaped tip allows you to create precise hair strokes and fill in the brows without going overboard. This pencil has also been developed with a fixing polymer to hold brow hairs in place from root to tip.

Courtesy of Korean Makeup Brand - CLIO

Step 4: As the final touch, swipe on the CLIO Chiffon Mood Lip in 01 Uncommon Pink. This lipstick has a watercolor-esque finish that glides on to the lips and remains comfortable, thanks to Jojoba Seed and Raspberry Seed oils. The light pink shade offers a MLBB effect, pairing effortlessly with the liveliness of the base.

No. 4

Burgundy Graphic Eyes

Courtesy of @iammaeng

Red has always been a color of the winter season, but winter 2022 is putting burgundy in the spotlight. This time round, we’re not talking about lips; burgundy graphic eyes are burning up the scene, as seen on BLACKPINK’s Lisa for the group’s concert in LA. This trend is not for the faint of heart - it’s sharp, bold, and a certified showstopper.

Courtesy of Korean Makeup Brand - Romand

Step 1: To create the base graphic shape, reach for the Romand Better Than Eyes Music Series palette in 01 Dry Apple Blossom. The shadows of this palette are finely milled and absorb excess oil so the look is undisturbed throughout its wear.

Courtesy of Korean Makeup Brand - Unleashia

Step 2: Adding dimension to the eyes is a hint of glitter applied at the wing of the eyes, which is where the Unleashia Get Loose Glitter Gel Mini in N4 Love Dreamer steps in. A glitter gel, it eradicates the hassle of tackling loose glitter and glue, and insteads makes applying glitter a total breeze. The touch of glitter creates a striking contrast against the matte burgundy and will cause everyone to do a double take at the added detail.

Courtesy of Korean Makeup Brand - MEMEBOX

Step 3: Dust the MEMEBOX I’M MEME My Custom Blush in 01 Mellow Pink. on the apples of the cheeks. You’ll want to keep this blush placement more controlled, as it keeps the look polished and put-together. This blush formula has a silky texture and sheer payoff that is buildable and adjustable to your preferred intensity.

Courtesy of Korean Makeup Brand - peripera

Step 4: Lisa’s MUA used the Peripera Ink Mood Glowy Tint in 03 Rose in Mind for this look to add a hint of color and shine without upstaging the eyes. As the name suggests, it’s a lip tint that gives the lips an alluring glassy finish. This fresh-as-a-daisy formula adheres tightly to the lips while moisturizing them with Lily and Witch Hazel extracts.

Loving these makeup trends? Recreate them at home and snag the essential products in our Holiday Sale! Just enter code [SVXMAS] at checkout for up to an extra 16% off your entire cart!

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