RETURNU is a K-Beauty brand that pursues 'meaningful change' grounded in its 'Principle of Transparency.
Founding Story
RETURNU was founded by two seasoned experts in Korea’s beauty industry to address the growing issue of misleading marketing in the K-Beauty market. Established in 2020, the brand is built on the belief in transparency and honesty, embodied in its cornerstone philosophy: the “Principle of Transparency.”
Korean Vegan Ingredients
Drawing inspiration from Korea’s plant-based traditions, RETURNU utilizes sustainable vegan ingredients validated by modern science. By focusing on research-backed, proven components rather than fleeting trends, the brand ensures safe and effective skincare solutions.
The “Principle of Transparency”
RETURNU rigorously tests every product for efficacy, avoids questionable ingredients, and eliminates exaggerated claims. Committed to genuine, positive change, RETURNU bridges the gap between consumers and trustworthy skincare.